The Iiconics in 2019 while wrestling with WWE.Getty Images for Singapore Sport Jessica McKay and Cassie Lee, who performed in WWE as the IIconics, are succeeding on their own terms now.
Now known as the IInspiration, McKay and Lee are currently the Knockouts tag-team champions in Impact, and they spoke to The Post about their work with BrandArmy, a safe-for-work alternative to OnlyFans where they share proprietary videos.
“In terms of content, it’s whatever we feel comfortable with. BrandArmy has a zero nudity policy,” said McKay, whose wrestling name in both WWE and Impact is Billie Kay. “We have the freedom to put out any type of content that we want, whether it be selfies — like when we first wake up in the morning — or photoshoots or behind-the-scenes videos.”
Cassie Lee and Jessica McKay are thriving on BrandArmy, a safe-for-work alternative to OnlyFansLee, who wrestled as Peyton Royce in WWE, added that they have a special drop from a photo shoot that they are particularly proud of, coming on Jan. 21 on their respective sites.
Lee’s site CassieLeeWorld.com has about 4,500 paying subscribers and McKay’s site JessieMcKayWorld.com has about 3,100. It starts to add up as an alternative revenue stream.
Asked about the similarities and differences between WWE and Impact, Lee said the latter has more creative latitude.
Jessica McKay“They have a lot of similarities and a lot of differences,” she said. “I think the biggest difference for us, and something that we are absolutely loving about Impact, is just how our creative decisions are trusted within the company.
“WWE is just such a large global brand that they kind of have to produce everything 100 percent, whereas with Impact they do rely on their talents but they also trust them to make the right decisions for the company and for everyone’s individual brands.”
Jessica McKay
Cassie LeeThough layoffs in WWE have become relatively common over the past year, Lee and McKay were blindsided over their releases in 2021.
“It definitely was a surprise and a shock to me,” McKay said. “That was my first reaction. They hadn’t done mass releases so to speak in awhile, and we were part of the first crop of them. I definitely was surprised, shocked and heartbroken — because that had been my life for so many years.
“WWE is restructuring, and that was a perfect opportunity for Cass and I to restructure our lives as well. We’re continuing to grow our own brands and be creatively in control. There were a lot of emotions and feelings when that first happened, but it’s almost a year later and we’re thriving and working hard and on new goals that we’ve had for so many years.”
They also spoke about the moments they cherished most in their time in WWE.
“One that means a lot to me would be our tag-team match against Asuka and Naomi at Super Show-Down in Melbourne for so many reasons,” McKay said. “That was really our first huge show in our home country (Australia). Our families were in the crowd. We won, which was amazing,” she laughed, referencing the idea that WWE wrestlers for whatever reason are often booked to lose matches in their home markets.
McKay also said she was thankful for their WrestleMania moment, where they won the women’s tag-team belts in a fatal four-way match with Beth Phoenix and Natalya, Nia Jax and Tamina and defending champions Sasha Banks and Bayley at WrestleMania 35 at MetLife Stadium.
“WrestleMania will always hold a special place in my heart,” Lee agreed. “We achieved our childhood dreams together. We’re best friends. How many people get to say that?”
